An Introduction To REST API & REST Programming Once you’ve developed an app or a website that provides a service to your customers, the next step is to implement an API. This will allow your app to communicate with other programs. For example, let’s say you run a website for a specific venue that sells […]
A step by step guide to creating a customer journey map. Find out why it matters and how it improves the customer experience for every business.
Assessing if Salesforce Service Cloud is Right For Your Enterprise Business As a business of any size, implementing a CRM (customer relationship management) tool is a good idea. A CRM will consolidate all of your customer data (such as contact information and account information) from all of the different channels that you use to engage […]
Nine Best Business Intelligence Tools Few companies make important decisions solely based on gut instinct. Successful businesses only make informed decisions, whether they’re minor marketing strategy decisions or major sales decisions. Every decision you make when it comes to running your business can impact your bottom line. Fortunately, making an informed decision isn’t as difficult […]
What Is Business Intelligence – A Modern CEO’s Guide Decision-makers have always made business-related decisions based on the information that they had access to. However, that information used to be severely limited, resulting in a lot of guesswork. These days, there’s no reason to depend on gut instinct or guesswork to make important decisions. If […]
7 Customer Data Collection Methods To Boost Your Marketing Strategy As far as marketing strategies go, only one thing is for certain — there’s no such thing as a recipe for success. Every brand is different and every customer is different. The question is, how exactly can you improve your marketing efforts so that you’re […]